Turn your screens into a retail media network.
For c-stores, retailers and screen networks
SavvyDisplays
Your screens can earn money
SavvyDisplays is our retail media platform. You set your rates, invite advertisers and approve every ad that runs on your screens. We help you set it up and run it.
Features
What the platform does
See Every Campaign
Your dashboard shows impressions, reach and schedule for each advertiser’s campaign while it runs.
See Your Whole Retail Media Network
View your screens on a map or in a list and see which campaigns are running at each location, from one store to every store.
Rate Schedules You Control
Set rates by screen, location or time of day. Change them for special campaigns and end-of-month or end-of-year pushes.
Let advertisers request time in the locations and regions you choose.
Invite the advertisers you want and approve each campaign before it goes live.
reporting
Know what is running on every screen
Your dashboard shows impressions, reach and the ad schedule by screen location. You can see what is playing where, and what each advertiser is getting.
New features and add-ons!
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Start selling your screen time
Frequently Asked Questions
What is a retail media network?
A retail media network lets a business with screens sell ad space on them to brands and vendors. The screens can be in a c-store, a retail shop, a distributor showroom or a hotel lobby. The screen owner decides what is sold and what plays.
How does a retail media network make money?
The screen owner sets a rate schedule and invites advertisers to buy time on the screens. Advertisers pay for the placements they run, and you approve each campaign before it goes live. Screens that only showed your own content can now carry advertising too.
What do I need to start a retail media network?
You need screens, a way to manage what plays on them, and a platform to handle advertisers, rates and approvals. SavvyDisplays works with any signage hardware and any signage platform, so you don’t have to replace what you already have. TriggerPoint helps you set it up and run it.
Can a convenience store run a retail media network?
Yes. A c-store already has screens in front of shoppers. With a platform like SavvyDisplays, the store sets its own rates, invites the advertisers it wants and approves every campaign before it runs.
What is the difference between retail media and digital out-of-home (DOOH) advertising?
Retail media is advertising shown inside a store or business, on screens the business owns, to people already there. DOOH is the wider category: any digital screen advertising outside the home, including billboards, transit and venue screens. If you own the screens in your location, the retail media route puts you in charge of who advertises and what runs.
I already have screens. Why do I need a retail media network platform?
Selling ad time on your own screens usually means spreadsheets, email threads, invoices to chase and reports you build by hand. The idea is good. The paperwork is what stops most owners.
SavvyDisplays puts it in one place. You create your rate schedules, invite advertisers and approve their campaigns. TriggerPoint helps you set it up and run it.
How does SavvyDisplays work for advertisers?
The advertisers you invite can request time on your screens, submit their ads and follow how the campaign is running. Nothing goes live until you approve it.
What screens/hardware does this work with?
SavvyDisplays works with any digital signage hardware and platform, whether your screens came from TriggerPoint or another provider.
What can I see in the reporting?
Ad spend is hard to track when it lives in email. In SavvyDisplays you see impressions, reach and schedule by screen location, so you and your advertisers are looking at the same numbers.
Who needs SavvyDisplays?
Anyone with screens in front of shoppers: convenience stores, retail floors, distributor showrooms and other busy spaces. If you want those screens to earn money and you want to decide which ads run on them, this is built for you.
Building advertising campaigns that work across digital signage displays with integrity is easy with SavvyDisplays.
Do you have more questions?
Every network is different. Tell us about your screens and what you want them to earn, and we will tell you where we would start.Â